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Understand every ad.
Frame by frame.

Shots, transcripts, emotional beats, and related creative. Go beyond the ad to understand how it is put together.

Join the waitlist. We’ll reach out when access opens.

Creative intelligenceWilderday / A quieter escape
Interactive product preview
Shot 1 / 4The hook
0:00 / 0:12
SHOT 010:00–0:03

The hook

A cabin beside a still lake. Warm light contrasts with the cool forest.

Wide establishing shotNatureWarm light
“Find your kind of quiet.”
Creative toneCalm
Emotional driverEscape

Lead with the feeling, before the offer.

Invitation

Read the creative’s intended tone, not a measurement of audience emotion.

Current shotThis creative
Quiet escapes

A secluded setting, soft morning light, and an escape-led message.

Interactive product preview · Example creative, transcript, and illustrative analysis

Deep creative analysis

Every shot. Every word.
Every creative connection.

Rewatching footage. Logging shots. Transcribing scripts. Finding similar ads. Bring those separate tasks into one connected view.

Break down the edit

Move from the full video to each shot, opening hook, narrative beat, and call to action.

Follow every word

Search the transcript and connect what is said to what appears on screen.

Search beyond keywords

Multimodal embeddings connect creatives by visual and semantic similarity, even when their copy is different.

Read the creative choices

Inspect tone, emotional drivers, and pacing alongside the moments that support the interpretation.

Your performance

See which creative
earns the click.

Spend, impressions, and clicks are more useful when you can see the ad behind them. Compare the work, then look closer at what changed.

Creative beside results

Keep the image, video, and copy in the same view as reported performance.

Compare like with like

Separate formats and reporting windows before you compare creatives.

Creative detailPreview
Example outdoor creative showing a canoe beside a rocky shore
WilderdayGo a little
off grid.
Spend$1,240
Link clicks1,086
CTR2.8%
Example creative · Illustrative metrics
Competitor researchPreview
Example cabin interior creativeExample outdoor video poster
Observed run28 days
FormatsImage, video
Competitor spendNot publicly reported
Public creative examples · Illustrative observations
Competitor research

See what’s running.
Look at it closely.

Browse external ads by brand and format. Compare their creative, messaging, and observed run windows to inform your next brief.

Study the actual ad

Inspect the media and message, not just a list of brand names.

Know what is observed

A long run is context. It does not reveal a competitor’s spend or return.

The detail of one ad.
The context of your whole market.

Connect creative analysis to your own results, then compare the work running across other brands.

Wilderday Your adsProduct preview

Your ads

Creative and performance, side by side.

Last 30 days
Reported spend
$3,038
Across 3 creatives
Link clicks
2,396
Platform-reported
Click-through rate
2.4%
Clicks / impressions
Creatives 3
Illustrative creative performance. Select a creative to inspect its preview.
CreativeSpend Link clicksCTRTrendPreview
$1,2401,0862.8%
$9867422.3%
$8125681.9%
Performance belongs to your connected account.Example data

Interactive product preview · Example creatives and illustrative data · Features shown are being built

A few useful details.

Access, data, and what the preview shows.

How do I get access?

Request access with your email to join the waitlist. We’ll be in touch when access opens for your organization. If you already have an account, use Log in to open your workspace.

Is the preview showing live customer data?

No. It is an interactive preview with example creatives and illustrative numbers. It shows the product we’re building; the current workspace starts with your organization’s Overview.

Can other organizations see my ad performance?

Your login is assigned to your organization. Your organization’s private performance data is separate from publicly observed competitor ads.

Can Spy see my competitors’ results?

Public observations can show creative and observed run windows. They do not reveal a competitor’s measured spend, revenue, or return.

Your organization.
Your workspace.

Join the waitlist for a closer look at your creative.

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